Press kit / Raccoon Web Ltd

Good websites.
A better story.

Raccoon Web Ltd is a London-based website agency founded by Holly Swinburne. We build transparent, high-performing websites and champion honesty in web design.

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For interviews, podcasts, speaking opportunities and press features.

pr@raccoonweb.co.uk

The facts Holly Talking points Quotes Images

The short version

Serious about websites.
Open about the work.

Raccoon Web was founded on the belief that businesses should fully understand and control their websites, not feel dependent on the agencies that build them. We create transparent, scalable digital platforms that support organisations long-term.

Exposing Web Agency Red Flags Since 2020

Company

Raccoon Web Ltd

Founded

2020

Founder

Holly Swinburne

Based in

London, UK · working worldwide

Services

Web design · Web development · SEO · Branding · Maintenance

Platforms

WordPress · Shopify · Webflow · Squarespace

We win awards and get
recognised for our work

About the founder

Holly Swinburne.
Calls it as she sees it.

Founder & Director / Raccoon Web Ltd

After seeing too many clients trapped in overpriced, unmanageable sites, Holly launched Raccoon Web to do things differently. She blends technical expertise with psychological insight to craft sites that convert and to call out industry red flags no one talks about.

“Businesses should own their websites, understand their technology, and never feel trapped by the agencies they hire.”

Follow Holly on LinkedIn

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What we do

No black boxes.
No nonsense.

Building websites and platforms that scale with businesses

Exposing common agency red flags that cost companies thousands

Creating website infrastructures that clients can manage themselves

Explaining tech jargon to business owners in plain English

Putting long-term client partnerships first

Advocating ethical web development and fair pricing

Helping clients reduce excessive agency costs and unnecessary fees

Interviews / podcasts / panels

A few things worth
talking about.

01 / Talking points

Industry & web development

How to identify red flags when hiring a web agency

Why businesses often overpay for websites

Website ownership and why it matters

WordPress vs proprietary platforms

The future of transparent web development

02 / Talking points

Digital strategy for businesses

Building websites that support long-term growth

How organisations can regain control of their digital infrastructure

Website performance, accessibility, and usability

Migrating away from restrictive platforms

03 / Talking points

Entrepreneurship & career

Starting and growing a digital agency

Combining university study with running a business

Building a personal brand alongside a company

The realities of working in the web industry

In Holly’s words

Straight from
the source.

“Too many businesses pay thousands for websites they don’t even own.”
Holly Swinburne / Founder, Raccoon Web Ltd · 01 / 06

“A website shouldn’t be a black box. Businesses deserve to understand the technology they’re investing in.”
Holly Swinburne / Founder, Raccoon Web Ltd · 02 / 06

“The goal isn’t just to build websites. It’s to build platforms that actually support the organisation behind them.”
Holly Swinburne / Founder, Raccoon Web Ltd · 03 / 06

“If a business can’t easily update their own website, something has gone wrong in the development process.”
Holly Swinburne / Founder, Raccoon Web Ltd · 04 / 06

“Websites should empower businesses, not trap them in expensive agency relationships.”
Holly Swinburne / Founder, Raccoon Web Ltd · 05 / 06

“A fast, accessible, and maintainable website will always outperform one that simply looks impressive.”
Holly Swinburne / Founder, Raccoon Web Ltd · 06 / 06

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